We get a brief of the desired style, design and branding that you’d like and work out what the main aim and purpose of your website is. Our specification is designed to meet your requirements with a number of stages to make sure you’re happy with how the pages function and look.
Designs are wire-framed to cater for your brand and make your website stand out from your competitors and other websites found online. We carefully think about what elements should be on a page and what should take priority from a user’s point of view.
Clear, concise content is created to deliver your message and target your audience, aiming to be engaging and informative. This is written with search engines in mind as well as your customers. All content is optimised for specific key words and search terms.
Your feedback is what matters most to us and is integral to the progression of your project. We work with you to get the website looking exactly as you’d like it to with an iterative and collaborative process. Your thoughts and ideas are a great asset in this part of the process.
Your website is now live and ready to get working for you. You can then begin marketing your website in order to be found by your target audience with a strong online presence that you can be proud of. Your website is the first place that potential customers or clients will come to online.
Responsive Web Design
The growth of web-enabled mobile devices inspires our favourite mantra: Go mobile or go home. We’re experts at optimising your web presence for mobile and tablet devices. This means we make sure that smartphone and tablet users get the same rich user experience as those on a laptop, mobile, tablet or desktop. As well as responsive web design, our expert digital team also specialise in designing mobile apps.
We have a large portfolio of web design projects for you to peruse to give you an idea of the services we provide and the standard we deliver. Our websites are fully optimised and tested before going live to make sure they provide your business with a strong and effective online presence.
A Website Designed To Drive Sales
Striking designs and strategic layouts are proven to direct visitors to make the kind of enquiries that lead to sales. We can do this for you. ICAAL’s web designers craft a unique user experience with their superb UI (User Interface) design skills, providing your organisation with a significant competitive advantage.
Once built, our talented SEO and copywriting team will add some serious horsepower behind it all. We do extensive keyword research and have a wide knowledge of different industries. We have our finger on the pulse of the most up to date web design trends currently available. We’re flexible and believe that your feedback is integral to the website project overall.
Keep Customers On Your Website For Longer
A great website design will help grow your audience, why? Once your customer lands on your website, it only takes a couple of seconds for them to form an impression about your product and brand. A reader’s gut reaction of whether to read the content is to first look at the design. If they don’t like what they see they won’t delve further.
Our expertweb design team based in Southampton can create the perfect working website for your company or organisation. We have a wealth of experience when it comes to creating websites that are appealing in design and intelligent in functionality.
Bespoke Web Design
Our bespoke websites make you stand out from the crowd. We work with you to bring your ideas to life and deliver your objectives through our custom built web designs.
From custom built CMS (Content Management Systems) giving you full access and control, to bespoke CRM (Customer Relationship Management) systems designed to better manage client interaction; we provide solutions tailored to your business needs.
Email marketing is one of the most effective strategies for driving traffic and sales. We can help you data harvest to build a strong email list, create custom templates and send business winning emails.
We don't just paint pretty pictures, our experienced graphic designers ensure that we present your value proposition and brand identity clearly, consistently and effectively in every graphic asset we produce.
We generate qualified sales leads across a range of vertical markets including home improvements, renewable energies and financial services. E-Marketing, Telemarketing, online conversions; we do it all.
Content is king! Our expert and highly qualified copywriting team create quality unique content designed to rank highly online, sell your brand and ultimately influence customers to buy your products and services.
Our highly qualified and experienced Internet consultants provide superb consultancy and strategic advice across a range of marketing services, designed to grow your business and give you a return on investment.
We rank your website in the major search engines for researched key terms relevant to your target market. We also analyse the way visitors behave on your site in order to improve conversions and usability.
Posting, liking, sharing, tweeting - put simply we love social! From automated Social Media campaigns to cleverly devised social strategies aligned within your marketing mix, we will make your brand go viral.
We will build your business a brand and create you a powerful identity. From logo design to brand guidelines, we offer a full branding service designed to enhance your organisation's image and online reputation.