BWM Windows wanted a slight re-brand to fully demonstrate the commercial side of their business. They wanted to reflect the high-end work that carry out within the residential sector. When it came to commission a new website, ICAAL was the obvious choice. Having already worked with BWM on numerous SEO and PPC projects, they felt confident in our ability to deliver a website which reflected their core business values.
Their old website focused more on the mass market of uPVC products for homeowners. BWM felt that this wasn’t a true representation of their high-end business and the work they carried out within the commercial sector. They wanted a more up-market feel and needed the website to be more aimed at these commercial projects.
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Call to Actions to Push Conversions
High Quality Assets
Full Product Breakdowns & Selling Points
Easy to Navigate Design
Embedded Technical Specs & Brochures
Search Engine Optimised Content