All great marketing starts with a great story and at ICAAL, we tell it through video. Our lens, your story.
Fast-paced video for mobile is the future of content marketing – don’t be afraid to make the jump.
Customers Trust Video
Humanise your selling process with ICAAL. Capture and share moments with creative, engaging and effective video content designed to build trust and boost conversion.
Video is Great For SEO
Search engines heavily reward websites which feature videos. Why? Because users like video! Websites that have quality and engaging videos, will often outrank those that don’t.
A user is likely to stay on a specific page that little bit longer if they are engaged with its content. This results with more time on site which again, Google rewards.
Product Demo Videos
They say a picture is worth a thousand words so imagine the power of video!
Most of us prefer watching over reading – especially online.
This is why product demo videos are so effective when it comes to showcasing your products. They are a great way of boosting that all important conversion.
Endorsements and client testimonials are great for building brand credibility. A testimonial video can be a very powerful online marketing tool, converting leads and building trust between you and the consumer.
Meet The Team Videos
Introduce your company or organisation through video and help your customers connect with the human element of your business.
Create loyalty and show your audience that your more than a name or brand. Show them you’re human.
How To Videos
Branded how-to-videos are great for brand loyalty, engagement and high ROIs. This is a top-level marketing tool for building interest in your brand.
This type of video delivers true value to your audience, keeping them entertained and most of all, earning their trust.
Talk To An Expert
Ready to create compelling, inspiring and actionable videos? Talk to ICAAL.
Our creative video production will take you online marketing strategy to the next level.
Here are some more things we do
Email marketing is one of the most effective strategies for driving traffic and sales. We can help you data harvest to build a strong email list, create custom templates and send business winning emails.
We don't just paint pretty pictures, our experienced graphic designers ensure that we present your value proposition and brand identity clearly, consistently and effectively in every graphic asset we produce.
We generate qualified sales leads across a range of vertical markets including home improvements, renewable energies and financial services. E-Marketing, Telemarketing, online conversions; we do it all.
Content is king! Our expert and highly qualified copywriting team create quality unique content designed to rank highly online, sell your brand and ultimately influence customers to buy your products and services.
Our highly qualified and experienced Internet consultants provide superb consultancy and strategic advice across a range of marketing services, designed to grow your business and give you a return on investment.
We rank your website in the major search engines for researched key terms relevant to your target market. We also analyse the way visitors behave on your site in order to improve conversions and usability.
Posting, liking, sharing, tweeting - put simply we love social! From automated Social Media campaigns to cleverly devised social strategies aligned within your marketing mix, we will make your brand go viral.
We will build your business a brand and create you a powerful identity. From logo design to brand guidelines, we offer a full branding service designed to enhance your organisation's image and online reputation.