Social Media Marketing

Give your brand a voice. Think Social, think people, think great content to drive real relationships with business value. Improve your online presence with creative ideas and forward thinking strategies.

Get in Touch to See How Social Media Can Transform Your Business

Our 5 Step Social Media Process

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Specify

We’ll discuss what your social media requirements are. This will include what platforms you’d like to be on (for example Facebook, Twitter, Instagram, Youtube,) what tone of voice or approach you want to take and the type of presence you’d like across your social media accounts.

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Plan

We’ll put together a monthly plan for your social media content. This will incorporate anything you want to focus on for the month ahead including offers or events. We’ll provide suggestions and ideas for each day of the month that are relevant and engaging for your followers.

branding design brief

Feedback

We’ll aim to collect your feedback and make the required tweaks to make sure you are happy with what we intend to post. This includes moving any dates you want to change, tweaking hashtags, updating wording and more.

Schedule

We’ll schedule your social media including imagery and graphics using Hootsuite. We always work a month ahead of time, this way if anything crops up there is always plenty of time to amend, change or update a post ahead of time.

graphic design brief

Reporting

We’ll send you a report at the end of each month to show how your social media platforms are performing including engagement rate, likes, follows, reach and much more. We can then set the goals and targets for the next month.

Shine a Light on your Social Media

At ICAAL, we can take control of your social media platforms helping you create a professional and consistent brand voice across a number of different platforms. From Facebook, Twitter, YouTube, LinkedIn, Instagram and more, we can assist you in developing an online presence where your followers and connections can be kept in the loop about the on goings of your business.

This includes the ability to market to existing and new customers with rich and vibrant imagery and graphics to grab the attention and tempting them to click to view more information. We can help you drive likes, engagement, reach, impressions and much more by simply utilising the best platforms for your business.

We Are Hootsuite Certified Professionals

ICAAL are Hootsuite certified professionals, meaning we have the knowledge of the essential elements of social media marketing. We can use the features of Hootsuite to keep an eye on all of your social media accounts in one place, scheduling your content and keeping an eye on its progress.

We have passed the exam and certification that allows us to showcase our skills and expertise in: Social Media Strategy, Community Building, Content Marketing and Social Media Marketing.

 

Enjoy the Reach that Social Media Offers

Getting involved with social media can be time-consuming, but will ultimately benefit you, especially if you’re just starting out. Getting your brand out there is simple with great looking content and engaging posts. Keeping it fresh is essential and it’s a brilliant help when it comes to SEO too.

A number of social media platforms have the ability of reaching hundreds and thousands of people within a small amount of time. You can’t afford NOT to be on social media!

Social Media Advertising

When it comes to boosting posts or creating Facebook ads, we can help. We can discuss what budget you’d like to allocate to Facebook ads each month and what topics you’d like to focus on.

Whether it is a featured project, service or company update we can assist you in creating boosted or paid ads on social media to enhance your reach with the aim of more engagement, likes and potential conversions.

If you want to run social media competitions or a certain campaign, we also have experience in that and can help create and manage it for you. Simply get in touch to discuss your ideas.

Social Media Reporting

At the end of each month we create an in depth report about your social media accounts and the performance of each one. We take a look at the strengths and weaknesses of each platform and then discuss the strategy for the next month.

This means that you can see how well your social media is performing and so that you can keep tabs on the amount of likes, followers and connections you have as well as brand awareness and exposure.

Get in Touch to See How Social Media Can Transform Your Business

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Freephone: 023 8033 2675 · Email: info@icaal.co.uk

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