Deceuninck came to ICAAL in need of a retail facing website to promote the launch of their new product range: The Heritage Window Collection.
Working closely with Deceuninck and their print design team, ICAAL created bespoke designs for each section of the website, making full use of Deceuninck’s beautiful product photography and adhering to brand guidelines.
We then worked to bring these designs to life, crafting every line of code with care and attention, to create a stunning website packed with great functionality and information.
Scroll the phone to see more!
Beautiful image based design
Integrated media hub
Full product detail & USP’s
Detailed fabricator search functionality
Thanks to Deceuninck’s excellent product photography, ICAAL were able to design image-led content, focusing on the stunning aesthetics and USPs of each product range.
Additional options such as colour foil, obscured glass and hardware configurations were also included, allowing users to get everything from one place.
As well as clean, SEO and speed-optimised code, ICAAL also optimised the copywritten content for each page of the site, ensuring the website can rank highly in the search engines.
The website houses a custom built password protected media hub, packed full of product images, marketing material, technical documents and brochures, all working alongside a user-friendly content and user management system.
Online Product Brochure
The site makes use of Deceuninck’s brilliant Heritage Window Collection brochure, by way of a page-turning flip book, allowing users to view the brochure without ever having to leave the website. We also integrated tailored enquiry forms, based on a user’s intent.
On top of this, ICAAL also developed a unique fabricator search section, allowing prospective installers to find their nearest fabricator of Deceuninck products, complete with map based orientation and enquiry forms for lead generation.
Get in Touch for a Free Website Audit and SEO Consultation
Email marketing is one of the most effective strategies for driving traffic and sales. We can help you data harvest to build a strong email list, create custom templates and send business winning emails.
We don't just paint pretty pictures, our experienced graphic designers ensure that we present your value proposition and brand identity clearly, consistently and effectively in every graphic asset we produce.
We generate qualified sales leads across a range of vertical markets including home improvements, renewable energies and financial services. E-Marketing, Telemarketing, online conversions; we do it all.
Content is king! Our expert and highly qualified copywriting team create quality unique content designed to rank highly online, sell your brand and ultimately influence customers to buy your products and services.
Our highly qualified and experienced Internet consultants provide superb consultancy and strategic advice across a range of marketing services, designed to grow your business and give you a return on investment.
We rank your website in the major search engines for researched key terms relevant to your target market. We also analyse the way visitors behave on your site in order to improve conversions and usability.
Posting, liking, sharing, tweeting - put simply we love social! From automated Social Media campaigns to cleverly devised social strategies aligned within your marketing mix, we will make your brand go viral.
We will build your business a brand and create you a powerful identity. From logo design to brand guidelines, we offer a full branding service designed to enhance your organisation's image and online reputation.