Bespoke Website Design for Architectural Glazing Experts
+ 12.94%
Increase in website clicks over 3 months+ 50%
Increase in website traffic over 6 months+ 2.1%
Increase in impressions over 3 monthsServices
The Brief
Having commissioned a variety of our digital marketing services already, Finepoint knew that ICAAL were the only ones they needed to contact when considering a website refresh. Having worked with ICAAL for many years, Finepoint knew they would receive a hands-on approach from expert designers, technical developers, talented copywriters, and SEO specialists at ICAAL who would bring their visions to life.
The Outcome
Their primary incentives were to create something that encapsulated their company ethos. For over three decades, Finepoint have been designing and installing bespoke structural glazing that is at the forefront of innovation. The site’s design needed to reflect that. Clean fonts, a simplistic colour scheme and the use of stunning, high quality imagery were all essential.
At the same time, Finepoint’s new website had to be designed to encourage leads and generate conversions. A bespoke enquiry form was created for their unique architectural glazing product range, as was an easily accessible platform for interested parties to book an appointment.
12.94%
Increase in website clicks over 3 months
50%
Increase in website traffic over 6 months
2.1%
Increase in impressions over 3 months
